While being the industry leader in sustainable business practices, The consumer did not percieve RONA to be the leader. RONA's team approached us to develop a trade show experience to communicate the company's sustainability efforts and their line of eco-responsible products.
Together with our friends and partners from Surface3 (who just won a prestigious design award for another project) we created a three-part installation that highlight the consumer's benefits of RONA's multilateral sustainability efforts and achievements in a playful, yet informative way.
(December 2011)
Experiential strategies for launch event / FOU D'ICI
Generating awareness and engagement while simultaneously communicating it's vision and values for the pre-launch phase of this new high-end supermarket that also offers pre-prepared meals on the go was challenging and fun. Using social media to connect with the audience around subjects related to their products before the actual opening of the store, proved successful and attracted a higher number of Facebook "likes" than FOU D'ICI's team had aimed for.
(October. 2011)
Development of a brand platform, identity, and advice on the creation of a consistent experience / McConnell Family Foundation
We're thrilled to work with the foundation's team on the development of a platform for continuous social innovation of the Canadian community oriented sector.
It's exciting to help defining the core aspects of the initiative from a strategic point of view and to offer advice and guidance for the development and execution of a coherent experience that connects all the dots along the way (in-person workshops, online, offline, etc.).
(September 2011)
Development of a brand platform and communication pieces / World Wide Hearing
Starting from scratch and helping to define the brand of a non profit organization with global reach is always a great challenge, and supporting the team to create visual consistency for all channels to better communicate the vision and goals for World Wide Hearing is not just important but also a lot of fun.
(August. 2011)
Presentation tool / Brauweiler
Convincing potential new clients of the advantages of working with us is not always easy. So I decided to develop a tool kit for first meetings. It consists of a poster which also functions as a leave-behind to describe our services and explains our approach. If you what to see both sides of the poster and find out why our integrated approach is so effective to (re-)vitalize your brand, create awareness and engage audiences, let us know and we'll explain it all in person.
(Mai 2011)
Sponsorship deck / The SWAP team
Another cool project with the gang from the SWAP team; a non profit organizations responsible for big clothing swaps all over North America. This time we worked on a kick ass presentation to approach potential sponsors. One comment we already heard was: "This is the best looking sponsorship deck I have ever seen". (We're not joking. This is an actual quote. Who are we to argue…?). We can't wait to start working on guidelines to create a remarkable experience around the actual swap event.
(April. 2011)
New Website / Jour de la Terre
In time for the 40th anniversary (April 2011) of this mother of all ecological institutions, we started to develop a new website. The goal is to shift the focus and really entice visitors of the website to become proactive year round. Accomplishments will be highlighted and a revamped calendar will facilitate interaction and participation for everybody who’s interested.
(Feb. 2011)
Christmas campaign / CCA bookstore
The two-part project (print campaign and experiential strategies) is being rolled out now. The orange posters are all over the place in the metro and the course on architectural gift wrapping (origami-inspired) was very popular and created a lot of engagement in and around the bookstore. Exactly what the CCA had in mind.
(Dec. 2010)
5 year aniversary / RAIQ
we supported the committee with input, gave experiential advice and helped with various communication aspects (online and offline strategies), which helped make the event a huge success.
(Nov. 2010)
Notman House / OSMO
We're happy to be implicated in this exciting project. The goal is turning the Notman House, a historical building in downtown Montreal, into a modern mix of coop work space and incubator for tech start-ups with international reputation.
(Nov. 2010)
Annual fundraiser event / SBC Gallery
Our first fundraiser event was a great experience. we enjoyed developing idea around the event and learned a lot during the process. The other committee members were such a delight to work with and so professional. Bigger and better next year!
(Nov. 2010)
Abstract Animation No.3 / Mark Steven Ritter
Another one in a series of collaborational exercises, animating one of Mark's amazing paintings.
(July. 2010)
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